t. 416-513-9878 e. laila@lumena.ca
Marketing and brand management and advertising consulting and training for small business and retail

Bringing Brands to Life

Brand Invigoration

Existing Brands Looking for a Lift

In the lifecycle of an organization or product, there are times when a business wants to go to the next level, and needs a more systematic and effective approach to acquiring and retaining customers. Lumena offers brand invigoration packages that cover the core elements of the BrandAlive™ system of Strategy, Planning and Execution.

  • Brand Invigoration Packages for Existing Brands - either corporate brands, individual product or service brands within a corporate brand, retailer private label brands and even personal brands - tailored to your budget and needs.
  • Competitive Defense - we offer a specialty product that is tailored to defending against a major new competitive entry which threatens to shake up your industry and position in it. We have unique experience with competitive defense situations.


Brand Launch Retail Category ManagementIndividual Products



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